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🛒 E-commerce · Columbus, OH

E-commerce & Shopify Marketing in Columbus that turns browsers into repeat buyers.

Built for more orders

Most online stores in Columbus don't have a traffic problem. They have a conversion and margin problem hiding behind it. We fix the full chain, from product pages and checkout speed to Performance Max, Meta Advantage+ and email retention, so every order placed from the Short North, German Village or anywhere in the US is worth more to you.

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150+ clients served4 countriesFree strategy sessionMonth-to-month plans
dashboard: campaign performance
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📍 Columbus
⚡ Every click tracked
Sound familiar?

Why am I paying for clicks that never buy?

  • Ad costs keep climbing while orders stay flat, and nobody can explain why.
  • Your product feed is full of errors, so Google Shopping barely shows your best sellers.
  • Shoppers from the Short North add to cart, then vanish at checkout without a single follow-up.
  • Most customers in Columbus buy once and never return, so every sale costs full acquisition price.
  • Bigger stores across the US outbid you on every keyword and seem to own every feed.
  • Your agency reports on clicks and reach, but never on profit per order.
Fix this with Eshtyhar
maps: e-commerce near Columbus
Short North
German Village
Easton
Dublin
Downtown
You
📍 Columbus
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What you get

One growth system, from first click to reorder

We treat your store as one connected machine: feed, ads, site, checkout and retention. Every change is judged by what it does to orders, average order value and margin for your Columbus store, not by clicks or impressions.

01

Product feed optimization

We clean titles, attributes, GTINs and images in Google Merchant Center so your products qualify for more Shopping placements and match real searches.

02

Shopping and Performance Max

We structure campaigns by margin and product group, feed them first-party audiences, and steer budget toward the items that actually make you money.

03

Meta catalog ads

We run catalog and Advantage+ campaigns that retarget viewers with the exact products they browsed and introduce best sellers to new, similar buyers.

04

Conversion rate optimization

We audit product pages, speed, trust signals and checkout steps, then test changes that remove friction between add to cart and purchase.

05

Retention and email flows

We build welcome, abandoned cart, browse abandonment, post-purchase and win-back flows in Klaviyo or your current platform, so every customer gets a reason to return.

06

Marketplace management

Where it fits, we list and advertise on Amazon, Noon or Daraz alongside your store, keeping pricing, stock and branding consistent.

07

Tracking and analytics

We set up GA4, Google enhanced conversions and the Meta Conversions API so each ad platform receives accurate purchase data to optimize against.

08

Profit-first reporting

You get a clear monthly report on revenue, ROAS, new versus returning customers and contribution margin, with plain notes on what we change next.

Ask what this looks like for you
Local market · Columbus

E-commerce built around Columbus

Columbus is a fast-growing state capital with a diverse economy of insurance, retail headquarters, logistics and Ohio State University, plus a big new wave of data center and semiconductor investment.

With a huge Ohio State student body and many young professionals, Columbus searches skew mobile and social-first, and fall football Saturdays noticeably shift dining and hospitality demand.

Local knowledgeColumbus is a long-standing test market for national restaurant and retail chains, because its population closely mirrors the demographics of the US as a whole.

Where we work in Columbus

We work with businesses across Columbus and the rest of Ohio, including:

DowntownShort NorthGerman VillageEastonDublin

🕑 Calls scheduled in Eastern Time · 💬 Updates on WhatsApp

E-commerce for Columbus’s key industries

Retail and consumer brands

For retail and consumer brands with an online shop, we track which products bring Columbus customers back and build retention flows and offers around them, so growth comes from loyalty, not just ad spend.

Data center and tech companies

For data center and tech companies in Columbus that sell products, packages or gift cards online, we set up the feed, ads and store fixes that turn local reputation into steady online orders.

Restaurants and fast-casual brands

We help restaurants and fast-casual brands in Columbus move beyond walk-in and word-of-mouth sales with catalog ads, Shopping campaigns and email flows that keep customers ordering between visits.

Student housing and apartment communities

When customers compare student housing and apartment communities in Columbus online, they judge photos, reviews and how easy it is to pay, so we sharpen all three before pushing more paid traffic.

Insurance and financial services firms

For insurance and financial services firms with an online shop, we track which products bring Columbus customers back and build retention flows and offers around them, so growth comes from loyalty, not just ad spend.

E-commerce in the United States: what we account for

US shoppers compare prices across Google Shopping, Amazon and social feeds before they buy, so a clean product feed and visible reviews carry real weight. We plan around the Black Friday to Cyber Monday peak and the wider holiday quarter, and where your market calls for it, we add Spanish-language creative to reach bilingual shoppers.

Free store profit calculator

What could E-commerce be worth in Columbus?

Plug in your monthly traffic, conversion rate and average order value to see how small gains in each one add up to more revenue. Figures are in US dollars.

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Gross profit uses your margin before ad spend. MER is total revenue divided by total ad spend. Estimates only, not a guarantee of results.

How it works

We handle it from A to Z.

One team, one plan, one WhatsApp thread. Here is how e-commerce marketing runs for a Columbus business from the first call.

1

Store audit

We review your feed, ad accounts, tracking, site speed and checkout to find where orders and margin are leaking today.

2

Fix the foundations

Tracking, feed errors and conversion blockers get fixed first, because scaling ads on a leaky store only scales the losses.

3

Launch and test

We launch structured Shopping, catalog and retention campaigns, then test creative, offers and landing pages against clear profit targets.

4

Scale what sells

Budget moves toward the products, audiences and channels that hit your targets, and we report every month on what changed and why.

150+Clients served
3xAverage ROI multiplier
98%Client retention
4Countries served
FAQ

E-commerce in Columbus, answered.

What do you need from us to get started?

We need admin or collaborator access to your Shopify or WooCommerce store, Google Merchant Center, Google Ads, your Meta business account and analytics. We also need your margins, or at least your best and worst sellers, any upcoming launches or sales, and a point of contact who can approve creative and offers quickly. Product photos and brand assets help us move faster.

How do you measure results for a Columbus online store?

We track revenue, orders, average order value, return on ad spend, new versus returning customers and, where you share costs, contribution margin. Platform numbers are checked against your store's actual sales, because ad platforms tend to over-claim. You get a monthly report and dashboard access, with plain notes on what moved, why, and what we are changing next.

Do you lock Columbus stores into long contracts?

No. Our plans are month-to-month with no long lock-ins or minimum terms. We recommend giving it a few months to fix foundations and gather real data before judging results, but you stay because you see the value, not because a contract says so. You keep full ownership of your ad accounts, feed, store and data throughout.

Do you work with businesses in the Short North, German Village and Easton?

Yes. We work with Columbus businesses in the Short North, German Village, Easton, Dublin and Downtown, and across the rest of Ohio. Everything runs remotely, with strategy calls scheduled in Eastern Time and updates on WhatsApp, so where you are in Columbus makes no difference to the service you get.

Can you run our store's marketing without being in Columbus?

Yes. E-commerce marketing is managed entirely online, so we work with Columbus brands through shared dashboards, video calls and a dedicated Slack or WhatsApp channel. We still study your local market, delivery zones and competitors around the Short North, and we schedule calls in your time zone. Product shoots can be handled by you or by a local photographer we brief.

Should we use Performance Max or standard Shopping campaigns?

Often both. Performance Max reaches Shopping, Search, YouTube, Display, Gmail and Discover from one campaign, while standard Shopping gives tighter control over search terms and bids. We usually split products by margin and performance, run PMax for scale on proven items, and keep standard Shopping where you need visibility and control. The right mix depends on your feed quality, budget and conversion data.

Which Columbus industries do you run E-commerce for?

We run e-commerce marketing for retail and consumer brands, data center and tech companies, restaurants and fast-casual brands, student housing and apartment communities and insurance and financial services firms in Columbus, among others. The plan always starts from how your customers search and buy, so a Columbus clinic and a Columbus retailer get very different campaigns.

E-commerce near Columbus

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Let’s talk

Ready to grow in Columbus?

Tell us about your business and we will come back on WhatsApp with next steps and a free strategy session. No long contracts, no fluff.