Ideal customer profile
We define target industries, company sizes, job titles and buying triggers with you, so every contact we reach is a realistic fit.
Built for booked meetings
Referrals are great until they dry up. We run cold email and LinkedIn outreach for Edinburgh B2B companies, reaching the decision makers you want, whether they run financial services and asset management firms, tech and fintech start-ups or larger firms across the UK. The goal is warm replies and booked calls, built on verified data, careful deliverability and messages that sound like a person.
We combine precise targeting, verified data and separate sending domains with messages written for one buyer at a time. Replies are handled fast, qualified prospects are booked into your calendar, and you see every step of the pipeline from your Edinburgh office.
We define target industries, company sizes, job titles and buying triggers with you, so every contact we reach is a realistic fit.
We build prospect lists from multiple data sources and verify every email address before sending, keeping bounce rates and wasted effort low.
We set up separate sending domains and inboxes with SPF, DKIM and DMARC, then warm them up to protect your main domain.
We write short, personalised sequences with a clear reason for reaching out and a low-pressure ask, then test angles and subject lines.
We sharpen your profile, then run connection requests, messages and engagement within LinkedIn's limits to warm up prospects alongside email.
We manage replies promptly, answer questions, handle objections politely and book qualified prospects straight into your calendar with full context.
Every lead, reply and meeting is logged in HubSpot, Pipedrive or your own CRM, so nothing slips and your team sees the full history.
You get regular reports on contacts reached, reply rate, positive replies, meetings booked and pipeline created, with notes on what we are changing.
Edinburgh is the Scottish capital and seat of government, a major financial and fintech centre whose historic Old Town and August festivals draw huge numbers of visitors.
Tourist searches peak dramatically during the August festivals and Hogmanay, so hospitality and leisure businesses need seasonal campaigns, while the financial district sustains year-round B2B demand.
Local knowledgeThe One O’Clock Gun has been fired from Edinburgh Castle on most days since 1861, originally so ships in the Firth of Forth could set their clocks.
We work with businesses across Edinburgh and the rest of Lothian, including:
🕑 Calls scheduled in UK time (GMT/BST) · 💬 Updates on WhatsApp
We help financial services and asset management firms in Edinburgh win corporate accounts, partnerships and contracts through targeted email and LinkedIn outreach instead of waiting for the next referral.
When tech and fintech start-ups in Edinburgh rely on word of mouth, growth stalls in quiet months, so we add a steady outbound channel that keeps the calendar moving.
For hotels, tours and visitor attractions with a high-value offer, a handful of the right meetings in Edinburgh can matter more than hundreds of leads, so we focus on fit over volume.
For festival and events businesses in Edinburgh that serve other businesses, we build lists of the companies most likely to need you and start conversations with the people who sign off.
We help restaurants, cafés and whisky bars in Edinburgh win corporate accounts, partnerships and contracts through targeted email and LinkedIn outreach instead of waiting for the next referral.
In the UK, PECR allows cold email to corporate subscribers such as limited companies if you identify yourself and offer a simple opt-out, but sole traders and some partnerships count as individuals and need consent. UK GDPR still covers named business contacts, so we document legitimate interests and screen any call lists against the CTPS.
Enter how many prospects you reach, your reply and meeting rates, and your average deal value to see what a steady outbound channel could add to pipeline. Figures are in pounds sterling.
Reply and meeting rates depend heavily on targeting and offer. These are editable starting points. Estimates only, not a guarantee of results.
One team, one plan, one WhatsApp thread. Here is how lead generation services runs for an Edinburgh business from the first call.
We agree on your ideal customer, offer, territories and qualifying criteria, so outreach goes only to accounts you actually want.
We set up and warm sending domains, build verified lists and prepare LinkedIn profiles while you approve the first sequences.
Campaigns go live in measured volumes, replies are handled promptly, and qualified prospects are booked into your team's calendar.
We review reply and meeting data, cut what underperforms, and scale the segments and messages that produce real sales conversations.
Setup takes roughly two to four weeks: targeting, list building, writing sequences and warming new sending domains so they stay out of spam. Campaigns then launch in measured volumes, and early replies often arrive within the first weeks of sending. Meeting volume depends on your offer, market and deal size, so we never promise a fixed number.
A clear picture of your best customers, your offer and what makes a lead qualified, plus examples of past wins and common objections. We need access to your calendar or booking link and CRM, approval of target lists and messaging, and someone available to take the meetings we book. We handle the research, sending and follow-up.
We track deliverability, reply rate, positive reply rate, meetings booked, meetings held and the pipeline value those meetings create in your CRM. Vanity metrics like emails sent mean little on their own. You get regular reports showing which segments and messages perform best, and we review meeting quality with your team so targeting keeps getting sharper.
Yes. We work with Edinburgh businesses in the New Town, the Old Town, Leith, the Exchange District and Edinburgh Park, and across the rest of Lothian. Everything runs remotely, with strategy calls scheduled in UK time (GMT/BST) and updates on WhatsApp, so where you are in Edinburgh makes no difference to the service you get.
No. Plans are month-to-month with no long lock-ins. Because domains need warming and campaigns need a few cycles of testing, we recommend judging results over the first couple of months, but you can stop whenever you choose. The domains, lists and sequences we build for you remain yours.
Yes. Outbound is remote by nature: we work in your CRM and inboxes, join calls by video and send campaigns timed to your prospects' working hours. For local campaigns we learn your market, from the businesses around the New Town to competitors in the Old Town, so messages feel informed rather than generic. Meetings are booked straight into your calendar.
We run lead generation services for financial services and asset management firms, tech and fintech start-ups, hotels, tours and visitor attractions, festival and events businesses and restaurants, cafés and whisky bars in Edinburgh, among others. The plan always starts from how your customers search and buy, so an Edinburgh clinic and an Edinburgh retailer get very different campaigns.
Tell us about your business and we will come back on WhatsApp with next steps and a free strategy session. No long contracts, no fluff.