Technical SEO audit
We crawl your site to find and fix indexing issues, broken links, duplicate pages, redirect chains and anything else blocking rankings.
Built for more calls
The businesses ranking above you in Edinburgh aren't there by luck. They have cleaner sites, sharper content and stronger links, and every one of those gaps can be closed. For financial services and asset management firms, tech and fintech start-ups and hotels, tours and visitor attractions, we build SEO plans that start with what buyers actually type into Google, then fix, write and earn whatever it takes to compete for those searches.
We treat SEO as a sales channel, not a checklist. That means targeting the searches Edinburgh buyers make when they're ready to act, fixing whatever holds your site back and building the content and authority Google needs to rank you above the competition.
We crawl your site to find and fix indexing issues, broken links, duplicate pages, redirect chains and anything else blocking rankings.
We map the searches your buyers actually use, grouped by intent, so every page targets terms that lead to enquiries.
We tune titles, headings, internal links, schema markup and copy so each page clearly matches what searchers want.
We plan and write service pages, guides and blog posts built around the real questions customers ask before buying.
We earn links from relevant, reputable sites through outreach, partnerships and newsworthy content, never from link farms or paid networks.
We improve loading, responsiveness and layout stability, covering LCP, INP and CLS, so pages feel fast on any phone.
We study who outranks you and why, then go after the keywords, content and links they have that you don't.
You get rankings, organic traffic, leads and conversions in one clear report, with what we did and what comes next.
Edinburgh is the Scottish capital and seat of government, a major financial and fintech centre whose historic Old Town and August festivals draw huge numbers of visitors.
Tourist searches peak dramatically during the August festivals and Hogmanay, so hospitality and leisure businesses need seasonal campaigns, while the financial district sustains year-round B2B demand.
Local knowledgeThe One O’Clock Gun has been fired from Edinburgh Castle on most days since 1861, originally so ships in the Firth of Forth could set their clocks.
We work with businesses across Edinburgh and the rest of Lothian, including:
🕑 Calls scheduled in UK time (GMT/BST) · 💬 Updates on WhatsApp
Most financial services and asset management firms in Edinburgh fight over the same handful of keywords, so we find the long-tail searches rivals ignore and build pages that win them.
Strong organic rankings give tech and fintech start-ups in Edinburgh a steady stream of enquiries that doesn't disappear the moment the ad budget runs out.
For hotels, tours and visitor attractions in Edinburgh, SEO puts your services in front of people actively searching for them, which means warmer leads and less reliance on paid ads.
We help festival and events businesses in Edinburgh rank for the specific services, questions and comparisons buyers search before they pick up the phone or book online.
Most restaurants, cafés and whisky bars in Edinburgh fight over the same handful of keywords, so we find the long-tail searches rivals ignore and build pages that win them.
Google handles the vast majority of UK searches, so ranking there is non-negotiable. British buyers lean heavily on reviews, and Trustpilot pages often rank for your brand name right beside your own site. We also make sure cookie consent works properly under UK GDPR and PECR, because a clumsy banner hurts both trust and tracking.
Plug in your numbers to see what extra organic traffic, leads and revenue stronger rankings could bring your Edinburgh business. Figures are in pounds sterling.
Click-through rates follow a typical Google curve for each position. Rankings take months to build, so the bars ramp up over the first year. Estimates only, not a guarantee of results.
One team, one plan, one WhatsApp thread. Here is how SEO services runs for an Edinburgh business from the first call.
We review your site, rankings, competitors and Search Console data to find the quickest wins and the biggest gaps.
You get a prioritised plan covering technical fixes, target keywords, content and links, with clear owners and timelines.
We implement technical changes, optimise existing pages and publish new content on a steady schedule you can see.
We track rankings, traffic and leads every month, double down on what works and rethink what doesn't.
Usually not. Most sites can be improved in place by fixing technical issues, restructuring pages, improving speed and Core Web Vitals and adding schema markup. We only recommend a rebuild when the platform itself is the problem, such as a site that can't be crawled properly or is too slow to fix. If a migration is needed, we map every redirect to protect the rankings you already have.
Pricing depends on how competitive your keywords are, the size and condition of your website, how many locations you serve and how much content and link building is needed. A single-location business in a quiet niche needs far less than a multi-location brand in a crowded market. We scope every plan after reviewing your site and competitors, so you only pay for work that moves the needle.
Technical fixes and on-page improvements can lift rankings within weeks, especially for less competitive terms. Competitive searches usually take several months of consistent content and link building before the big gains arrive. We set realistic milestones at the start and report progress monthly, so you can see momentum building early. Anyone promising page one in days is selling something you should avoid.
Yes. We work with Edinburgh businesses in the New Town, the Old Town, Leith, the Exchange District and Edinburgh Park, and across the rest of Lothian. Everything runs remotely, with strategy calls scheduled in UK time (GMT/BST) and updates on WhatsApp, so where you are in Edinburgh makes no difference to the service you get.
Access to your website, Google Search Console and Google Analytics, plus a short call to understand your services, best customers and target areas. If you have past SEO reports or keyword data, send those too. After that, we need quick approvals on content and the occasional answer only you can give, like what makes you different from your competitors.
We track the numbers that connect to revenue: rankings for target keywords, organic traffic, calls, form fills and sales from organic search. Rankings alone can mislead, so we tie everything back to leads using Google Analytics and call tracking where needed. Every month you get a plain-English report showing what changed, what we did and what comes next.
We run SEO services for financial services and asset management firms, tech and fintech start-ups, hotels, tours and visitor attractions, festival and events businesses and restaurants, cafés and whisky bars in Edinburgh, among others. The plan always starts from how your customers search and buy, so an Edinburgh clinic and an Edinburgh retailer get very different campaigns.
Tell us about your business and we will come back on WhatsApp with next steps and a free strategy session. No long contracts, no fluff.